Los Angeles – May 4, 2010 – Wellness expert Jillian Michaels has teamed up with affinity travel company Sixthman and Norwegian Cruise Line to present the JILLIAN MICHAELS ULTIMATE WELLNESS CRUISE 2010. Setting sail from Miami, Florida on October 21, 2010, the cruise will take guests to Great Stirrup Cay & Nassau, Bahamas aboard the beautiful Norwegian Star, returning to port on October 25, 2010.
A New York Times best-selling author, and star of the NBC hit The Biggest Loser and the upcoming series Losing It with Jillian, Michaels and her super team of experts will be on board to motivate and inspire guests on the ultimate wellness vacation! Guests will experience four days of healthy cuisine, heart-pounding exercise, live wellness speaking engagements led by Michaels, activities for kids, and live entertainment – all while learning invaluable wellness lessons and acquiring the tools to help reboot one’s life.
“Being physically fit and healthy transcends into every facet of our lives,” says Michaels. “I’m excited to bring the ultimate in both wellness and fun to Norwegian Star – and to provide our guests with the tools to eat healthier, exercise better and improve all aspects of their lives.”
Giancarlo Chersich, Co-Founder and CEO of Empowered Media, says, “This wellness cruise encompasses all aspects of our brand philosophy. It will embody Jillian’s core messaging as well as introduce key experts that compliment and broaden the scope of our brand.”
Sixthman founder Andy Levine says, “We are proud to partner with Jillian Michaels in bringing her vision for a healthy and active vacation to life. She is a hero to her legions of fans in pursuit of a healthy lifestyle, and they will be in for a great four days at sea.”
With beach workouts, team sports, high-energy dancing, great comedians, fitness fun for kids and more, the JILLIAN MICHAELS ULTIMATE WELLNESS CRUISE 2010 will be a family friendly, exciting way to get on the road to a healthier, balanced life. Reservations and more information are available now at www.jillianmichaels.com/cruise
About Empowered Media, LLC
Empowered Media, LLC operates the Jillian Michaels wellness brand. The company operates as life architects who’s sole mission is to inspire individuals to empower themselves to seek healthier active lives. The products marketed are part of the total life solution platform created by the Jillian Michaels philosophy. For more information about Jillian Michaels, visit www.jillianmichaels.com
About Sixthman, LLC
"¨Sixthman, LLC, headquartered in Atlanta, Ga., creates, markets, and commercially develops musically-driven lifestyle events with an emphasis on themed cruises. Founded in 2001 and captained by industry leader Andy Levine, Sixthman pioneered the music-themed cruise movement, and has rapidly captured market share in the affinity travel industry. Sixthman focuses on harnessing the music, ideas, and energy of communities to produce once-in-a-lifetime experiences. By partnering with fan-oriented artists like John Mayer, Barenaked Ladies, Sister Hazel, Lyle Lovett, 3 Doors Drown, Kid Rock, and brands such as VH1, Graceland, and American Express, Sixthman is able to attract passionate music fans to new destinations. For more information, visit www.sixthman.net.
About Norwegian Cruise Line
Norwegian Cruise Line is the innovator in cruise travel with a 43-year history of breaking the boundaries of traditional cruising, most notably with the introduction of Freestyle Cruising which has revolutionized the industry by allowing guests more freedom and flexibility.
Today, Norwegian has the youngest fleet in the industry with 10 purpose-built Freestyle Cruising ships, providing guests the opportunity to enjoy a relaxed cruise vacation on the newest, most contemporary ships at sea.
Norwegian is presently building Norwegian Epic, the company’s largest and most innovative Freestyle Cruising ship to date, for delivery in June. Norwegian Cruise Line is the official cruise line of Blue Man Group, debuting for the first time at sea on Norwegian Epic, as well as the official cruise line of Legends in Concert. For further information on Norwegian Cruise Line, visit www.ncl.com.