WASHINGTON (Sept. 3, 2008)â€”National Geographic has launched Foods of the World, a new culinary destination where consumers can experience and share the worldâ€™s food and cultures online at www.NatGeoFood.com. Offering a diverse assortment of competitively priced artisan and specialty items from more than 30 countries, Foods of the World is designed as a shopping resource for consumers interested in receiving fresh, high-quality foods from around the world. While online, consumers can share recipes from their own travels or culture, participate in community discussions and delve deeper into the origin of the siteâ€™s food offerings by accessing maps and feature stories about their region of choice from the National Geographic archives. As the site evolves, consumers will also be able to post photos and videos of their own travels and favorite real-world culinary destinations.
â€œFood has the ability to transport one to a specific culture and place. National Geographic has chosen food to further enhance connections between destination and culture,â€ said John Dumbacher, senior vice president for National Geographic Licensing. â€œIn choosing to work with small purveyors, we are providing the most direct link possible between consumer and producer. This ensures that consumers receive fresher, higher-quality products in a way that also benefits the people of the community that crafted the food.â€
National Geographic has built its reputation on sharing knowledge about the world and its people traditionally through its films, magazines, digital content and mission programs. The Foods of the World program is National Geographicâ€™s newest means of engaging and educating people about global cultures.
Consumers can select from a variety of gift baskets, samplers and assortments according to country of origin and food type. Food categories include cheeses, chocolates and desserts, coffees and teas, dry goods, cured meats and seafood, oils and vinegars, and sauces and spreads.
In addition to these selections, Foods of the World also offers several Food Club options, containing monthly gift shipments with foods from around the globe (three-, six- and 12-month â€œtasting toursâ€ are currently available). One can choose from such selections as Cheeses for Wine Tastings, Chocolates and Cookies, Oils and Vinegars, and Cheeses from Around the World, or indulge in the World Explorer, a one-of-a-kind cultural experience that lasts a full year.
Those seeking an immersive cultural travel experience beyond the digital world can try a Culinary Adventure through National Geographic Expeditions, National Geographicâ€™s popular travel program. Culinary Expeditions offer the chance for consumers to become travelers, taking part in the rich cuisines of the world, immersed in their cultural context. In the company of a National Geographic expert, consumers can delve into culinary traditions and the unique local produce, while meeting leading chefs in fascinating places around the world. National Geographicâ€™s Expedition to Southwest France connects travelers with author Raphael Kadushin, who takes them on an exploration of the cuisine of the Perigord region. While there, they settle into a historic castle and spend seven days meeting truffle hunters and renowned chefs, visiting artisanal cheese and foie gras producers, and strolling through markets and family farms. They can also try their hand at cooking local dishes and soak up the rhythms and flavors of everyday life.
Foods of the World seeks out natural foods that are minimally processed and offers a range of vegan, kosher, organic and fair trade options. The program supports the â€œslow foodâ€ movement, which subscribes to the belief that food should be produced in a clean way with minimal impact on the environment, animals and human health, and that employees involved in the growth and production of food should be fairly compensated for their work. National Geographic embraces environmental stewardship and seeks to inspire people to care about the planet.
Each of the culinary items available through Foods of the World has been carefully selected for quality and freshness. Every item sold through Foods of the World is carefully evaluated and kitchen- tested. All products are 100 percent guaranteed. National Geographicâ€™s net proceeds support vital exploration, conservation, research and education programs.
About National Geographic
The National Geographic Society is one of the world’s largest nonprofit scientific and educational organizations. Founded in 1888 to “increase and diffuse geographic knowledge,” the Society works to inspire people to care about the planet. It reaches more than 300 million people worldwide each month through its official journal, National Geographic, and other magazines; National Geographic Channel; television documentaries; music; radio; films; books; DVDs; maps; school publishing programs; interactive media; and merchandise. National Geographic has funded more than 9,000 scientific research, conservation and exploration projects and supports an education program combating geographic illiteracy. For more information, visit nationalgeographic.com.